Help center
Help Center & Documentation
How to set up your event, how the pieces fit together, and answers to the questions organisers ask us most.
SmartEvent, iFlow and Interactive Pixels
You'll see three names on this site. Here's how they relate.
SmartEvent.in
The product you and your attendees use: the registration page, the check-in app and your dashboard.
iFlow
The engine underneath, built on Laravel. It handles scans, payments, the live dashboard and your data.
Interactive Pixels
The New Delhi company that builds and runs both. When you need help, you talk to the people who wrote the code.
Frequently Asked Questions
How do I get started with SmartEvent.in?
Getting started is not like buying a basic software subscription where you just swipe a credit card and figure it out yourself. Because we handle enterprise-level events, we like to do things properly. The first step is to book a quick demo call with our sales team.
On that call, we just listen. We want to know how many people are coming, how many entry gates you have, and what your biggest headache was at your last event. Once we understand your scale, we configure your master dashboard on the iFlow engine. We help you set up your first registration page, link your payment gateway, and we even do a training session with your floor staff so they know exactly how to use the scanning apps on their phones before the doors open.
What payment methods do you support?
Since we built this specifically for the Indian market, we know that payment flexibility is everything. If it is hard to pay, people simply close the browser and don't buy a ticket.
We integrate directly with massive, secure gateways like Razorpay and Stripe. This means your attendees can pay using practically anything: UPI (Google Pay, PhonePe, Paytm), all major credit and debit cards, and standard net banking. Because the money is processed through these trusted gateways, it goes directly into your registered event bank account. We do not hold your ticket money. Also, for corporate B2B events, the system will automatically generate a proper GST invoice the second the payment clears and email it to the buyer alongside their ticket.
Is my data secure and compliant?
Yes, and we take this incredibly seriously. When you use free or very cheap ticketing platforms, they often make their money by selling your attendee data to third-party marketers. We never do that.
Your event data belongs strictly to you. We simply provide the secure digital vault to hold it. Our cloud infrastructure is heavily encrypted, both when data is moving (like when a ticket is bought) and when it is resting on our servers. We follow the rules laid out by the GDPR and Indian data protection laws. When the event is fully wrapped up and you have downloaded all your reports, you have full control over that data going forward.
Can I customize badges and registration forms?
Absolutely. We know that every event needs different information. A medical conference needs to ask attendees about their medical specialty, while a gaming expo might just want a screen name and an age.
The dashboard gives you a simple builder where you can add text boxes, drop-down menus, and file upload buttons (like asking students to upload an ID card for a discount). It also uses conditional rules. So if someone selects "Vegetarian" from a dropdown, a new box can pop up asking them if they have specific allergies. As for badges, you can upload your own background artwork, place your sponsor logos exactly where you want them, and dictate how large the person's name and QR code prints out. It is fully white-labeled to your brand.
What happens if I need support during my event?
We know that the day of the event is highly stressful. If a scanner stops working or a VIP ticket isn't showing up, you don't have time to send an email to a generic helpdesk and wait 24 hours for a reply.
Our support level depends on the package you choose. For our Pro users, we have a priority phone and chat line that gets answered immediately. For our Enterprise clients throwing massive trade shows, we actually assign a dedicated technical account manager to your event. In many cases, we even send our own tech engineers to be on-site with you in Delhi, Mumbai, or wherever your event is. They sit in the control room, watch the servers, and make sure the iFlow engine runs perfectly from opening day to closing night.
Can I track VIP attendees separately?
Yes. Managing VIPs is a huge part of corporate events, and we built a specific tool for this called the "Whale Sonar".
Before the event starts, you go into your dashboard and tag specific people on your guest list as high-value. This could be your keynote speaker, a top government official, or a major investor. When that specific person walks up to the main gate and their QR code gets scanned by standard security, the system instantly fires off a text message or a push notification to your designated hospitality staff. Your team gets an alert saying "Mr. Sharma has arrived at Gate 3." This lets your host walk right up to them and escort them to the private lounge before they ever have to ask for directions.
How does the live event radar work?
Live Event Radar is our way of turning raw, boring scanner data into a visual map you can actually understand. We don't use expensive GPS trackers or bluetooth beacons, because they are a nightmare to set up in large concrete convention centers.
Instead, we rely on smart gate zones. You put a scanning host at the door of Hall A, Hall B, and the Main Dining Area. Every time an attendee scans into Hall A, the iFlow server logs it. Your dashboard screen then shows a digital floorplan of your venue. If 500 people scan into Hall A, that room turns bright red on your screen to show heavy density. If Hall B is empty, it stays blue. You get to watch the flow of your crowd in real-time, letting you fix bottlenecks or tell security to hold the doors before a room gets dangerously full.
What if I need to cancel or reschedule my event?
We know that the event industry is unpredictable. Venues cancel, speakers drop out, and sometimes you just have to push the dates back.
If you need to simply change the date of your event in our system, we don't charge you anything extra as long as you give us a fair heads up (usually two weeks). We just move your database to the new dates. If you have to cancel the event entirely, our refund rules are based on a timeline. If you cancel a month out, you get almost all your money back minus a tiny processing fee. If you cancel the night before, we cannot offer a refund because our servers and staff were already locked in and prepared for you. You can read the exact percentage breakdowns on our official Refund Policy page.
Getting Started Guides
Setting up your first event
Once we hand over your login, click Create New Event and fill in the name, dates, venue and time zone.
Then add ticket types, say General at ₹1,000 and VIP at ₹5,000, and set how many of each are available. Save, and you get a link to share on your website, WhatsApp or Instagram.
Customising the registration form
Keep the form short enough that people finish it, but detailed enough that you get what you need.
Name, email and phone are always there. Add a dropdown for industry, a checkbox list for meal preferences, or a file upload for student IDs. Fields can show only when they apply.
Badge design and printing
We recommend printing badges as people arrive. It saves money and there are no badges left over for no-shows.
Upload your badge artwork (usually 4x3 inches), place the name and the QR code, and connect a small thermal printer at the desk. A badge prints in about three seconds after a scan.
Reading the live dashboard
The main number shows how many people are inside right now. Below it, a graph shows when your gates were busiest.
The floor map tab colours each hall by how full it is and refreshes every few seconds. If a room turns red, send staff there or ask security to hold the doors.
Feature Documentation
Event registration and ticketing
Set promo codes with an expiry date and time, and hide tickets from the public. For a sponsor package, create the ticket, hide it, and send the sponsor a private link. GST and receipt emails are handled for you.
QR check-in and multiple gates
Staff open a secure link on their phone and log in with a staff PIN. Many staff can scan at once across several gates, all on the same guest list, so a ticket used at Gate 1 shows as a duplicate at Gate 3.
VIP tracking and alerts
VIP guests get a normal-looking ticket. You tag them in the dashboard and add your hospitality team’s phone numbers, and an SMS goes out the moment one of them is scanned.
CRM and lead capture
Exhibitors log in to the lead capture app on their phones, scan a visitor’s badge and add a note like “Call on Monday”. At the end of the show they export their leads to Excel.
Still have a question?
If it isn't covered here, get in touch. Our team is in New Delhi and happy to talk through your event.