Help Center & Documentation

Everything you need to know about setting up your event, understanding the technology, and making the most of your data.

Understanding Our Platform Architecture

Before we jump into the technical guides, let's clear up how our platform is actually built. When organizers talk to us for the first time, they usually ask about the different names they see on our website. What is SmartEvent? What is iFlow? And who is Interactive Pixels?

Think of it like buying a high-end car.

SmartEvent.in is the car itself. It is the beautiful, easy-to-use platform that you and your attendees interact with. It is the storefront where people buy tickets, the registration page they fill out, and the dashboard you look at.

iFlow is the engine under the hood. It is our proprietary, heavy-duty software architecture built on the Laravel framework. We built the iFlow engine to do the heavy lifting—processing thousands of QR scans in milliseconds, generating live heatmaps, and routing secure payments. When you use SmartEvent, you are paying for access to the iFlow engine.

Interactive Pixels Digital Solutions is the manufacturer. We are the technology agency based in New Delhi that built, owns, and maintains this entire system. We are not just a sales team reselling someone else's software. We are the actual developers who wrote the code. This means when you need a custom feature or heavy technical support for a massive trade show, you are talking directly to the people who built the machine.

Frequently Asked Questions

How do I get started with SmartEvent.in?

Getting started is not like buying a basic software subscription where you just swipe a credit card and figure it out yourself. Because we handle enterprise-level events, we like to do things properly. The first step is to book a quick demo call with our sales team.

On that call, we just listen. We want to know how many people are coming, how many entry gates you have, and what your biggest headache was at your last event. Once we understand your scale, we configure your master dashboard on the iFlow engine. We help you set up your first registration page, link your payment gateway, and we even do a training session with your floor staff so they know exactly how to use the scanning apps on their phones before the doors open.

What payment methods do you support?

Since we built this specifically for the Indian market, we know that payment flexibility is everything. If it is hard to pay, people simply close the browser and don't buy a ticket.

We integrate directly with massive, secure gateways like Razorpay and Stripe. This means your attendees can pay using practically anything: UPI (Google Pay, PhonePe, Paytm), all major credit and debit cards, and standard net banking. Because the money is processed through these trusted gateways, it goes directly into your registered event bank account. We do not hold your ticket money. Also, for corporate B2B events, the system will automatically generate a proper GST invoice the second the payment clears and email it to the buyer alongside their ticket.

Is my data secure and compliant?

Yes, and we take this incredibly seriously. When you use free or very cheap ticketing platforms, they often make their money by selling your attendee data to third-party marketers. We never do that.

Your event data belongs strictly to you. We simply provide the secure digital vault to hold it. Our cloud infrastructure is heavily encrypted, both when data is moving (like when a ticket is bought) and when it is resting on our servers. We follow the rules laid out by the GDPR and Indian data protection laws. When the event is fully wrapped up and you have downloaded all your reports, you have full control over that data going forward.

Can I customize badges and registration forms?

Absolutely. We know that every event needs different information. A medical conference needs to ask attendees about their medical specialty, while a gaming expo might just want a screen name and an age.

The dashboard gives you a simple builder where you can add text boxes, drop-down menus, and file upload buttons (like asking students to upload an ID card for a discount). It also uses conditional rules. So if someone selects "Vegetarian" from a dropdown, a new box can pop up asking them if they have specific allergies. As for badges, you can upload your own background artwork, place your sponsor logos exactly where you want them, and dictate how large the person's name and QR code prints out. It is fully white-labeled to your brand.

What happens if I need support during my event?

We know that the day of the event is highly stressful. If a scanner stops working or a VIP ticket isn't showing up, you don't have time to send an email to a generic helpdesk and wait 24 hours for a reply.

Our support level depends on the package you choose. For our Pro users, we have a priority phone and chat line that gets answered immediately. For our Enterprise clients throwing massive trade shows, we actually assign a dedicated technical account manager to your event. In many cases, we even send our own tech engineers to be on-site with you in Delhi, Mumbai, or wherever your event is. They sit in the control room, watch the servers, and make sure the iFlow engine runs perfectly from opening day to closing night.

Can I track VIP attendees separately?

Yes. Managing VIPs is a huge part of corporate events, and we built a specific tool for this called the "Whale Sonar".

Before the event starts, you go into your dashboard and tag specific people on your guest list as high-value. This could be your keynote speaker, a top government official, or a major investor. When that specific person walks up to the main gate and their QR code gets scanned by standard security, the system instantly fires off a text message or a push notification to your designated hospitality staff. Your team gets an alert saying "Mr. Sharma has arrived at Gate 3." This lets your host walk right up to them and escort them to the private lounge before they ever have to ask for directions.

How does the live event radar work?

Live Event Radar is our way of turning raw, boring scanner data into a visual map you can actually understand. We don't use expensive GPS trackers or bluetooth beacons, because they are a nightmare to set up in large concrete convention centers.

Instead, we rely on smart gate zones. You put a scanning host at the door of Hall A, Hall B, and the Main Dining Area. Every time an attendee scans into Hall A, the iFlow server logs it. Your dashboard screen then shows a digital floorplan of your venue. If 500 people scan into Hall A, that room turns bright red on your screen to show heavy density. If Hall B is empty, it stays blue. You get to watch the flow of your crowd in real-time, letting you fix bottlenecks or tell security to hold the doors before a room gets dangerously full.

What if I need to cancel or reschedule my event?

We know that the event industry is unpredictable. Venues cancel, speakers drop out, and sometimes you just have to push the dates back.

If you need to simply change the date of your event in our system, we don't charge you anything extra as long as you give us a fair heads up (usually two weeks). We just move your database to the new dates. If you have to cancel the event entirely, our refund rules are based on a timeline. If you cancel a month out, you get almost all your money back minus a tiny processing fee. If you cancel the night before, we cannot offer a refund because our servers and staff were already locked in and prepared for you. You can read the exact percentage breakdowns on our official Refund Policy page.

Getting Started Guides

Setting Up Your First Event

Building your first event in the iFlow dashboard is very straightforward. Once our team hands over your login details, you will click on "Create New Event." The system will ask you for the basics: the name of the event, the dates, the venue location, and your timezone.

After that, you will set up your ticket tiers. You might create a "General Admission" ticket for ₹1000 and a "VIP Pass" for ₹5000. You can tell the system exactly how many of each ticket exist (your inventory). Once you hit save, the system generates a secure link that you can put on your company website or Instagram page. When people click that link, they go straight to your buying page.

Customizing Registration Forms

A good registration form is short enough that people don't get annoyed, but detailed enough that you get the data you need. Inside the dashboard, you will find a drag-and-drop form builder.

By default, we always ask for Name, Email, and Phone. But you can easily drag a new "Dropdown" box into the form and label it "Industry Sector". You type in options like Healthcare, Tech, or Finance. If you are serving lunch at the event, you can add a simple checkbox list asking about dietary restrictions. The cleaner you keep this form, the more tickets you will sell.

Badge Design & Printing

We highly recommend on-demand badge printing rather than printing thousands of badges the night before. It saves a lot of money and stops you from throwing away plastic for people who didn't show up.

In the system, you upload the background image for your badge (usually 4x3 inches). You then drag a placeholder box where the person's name should go, and another box for the QR code. On the day of the event, you plug a small thermal printer into your laptop at the check-in desk. When an attendee scans their phone, the printer spits out a high-quality sticker with their name and QR code in about three seconds. You stick it to a blank card, hand them a lanyard, and they walk right in.

Using Live Analytics

The analytics dashboard is your main command center during the event. You don't need a data science degree to read it. The main screen shows a giant number indicating exactly how many people are currently inside the building.

Below that, you will see a line graph that peaks during your morning rush, showing you exactly when your gates were busiest. If you look at the heatmap tab, you will see your venue floorplan broken into color-coded blocks. It updates every few seconds. Your job as the event director is just to watch those colors. Keep an eye on rooms turning red, and use your walkie-talkie to deploy staff where the data tells you the crowds are heavy.

Feature Documentation

Event Registration & Ticketing

This module handles the entire financial transaction. We support complex pricing rules. For example, you can create a promo code that gives a 20% discount, but set a rule that the code expires on a specific Friday at midnight. You can also hide certain tickets. If you want to sell a "Sponsor Booth Package," you can create the ticket, hide it from the public, and email a private link directly to the sponsor so only they can buy it. The engine handles all the math, the GST calculations, and the receipt emails automatically.

QR Code Check-In & Multi-Gate Management

To scan people in, your staff simply opens a secure web link on their own smartphone browser and logs in with a staff PIN. The app uses the phone's camera to scan the QR code. You can have 50 staff members doing this at the exact same time across four different entry gates. Every time a phone scans a ticket, it pings the central database. This means if someone checks in at Gate 1, and hands their phone through the fence to a friend who tries to scan it at Gate 3, Gate 3's phone will flash a massive red "Duplicate Ticket" warning instantly.

VIP Tracking & Alerts

The VIP tracking system is totally invisible to the attendee. They buy a ticket and get a normal looking QR code just like everyone else. The magic happens in your backend. When you tag their profile as VIP, the system waits for that specific unique ID to be scanned by any staff member's camera. You configure the alerts by putting in the phone numbers of your hospitality managers. The system will fire a text message the moment the scan happens.

CRM & Lead Capture

Your exhibitors pay a lot of money for a booth, and they want leads. Instead of making them rent heavy barcode guns, you give them a login to our Lead Capture app on their phones. When someone walks up to their booth, they ask to scan the person's badge. The app instantly pulls up the person's name, company, and email from the main event database. The exhibitor can type a note like "Call him on Monday" directly into the app. At the end of the show, they just tap "Export," and a clean Excel sheet of all their leads is emailed directly to them.

Still Need Help?

If you read through the guides and still have questions about how the iFlow engine can fit your specific event, do not hesitate to reach out. Our tech and sales teams are sitting right here in New Delhi ready to help you succeed.

Email Support

info@smartevent.in

Phone Support

+91 7503010601

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